Anytime Fitness
Train For Your Life
Anytime Fitness offers free coaching for members,
so we turned our coach into a spokesperson.
Anytime Fitness
#JustHeardAnytime
During the Super Bowl, anytime anyone heard “anytime,”
they could win a year of time at Anytime Fitness.
We covered the host city’s airport in ads, encouraging fans and announcers alike to say ‘anytime’.
Handsome former tight end Greg Olson must have listened—
he said ‘anytime’ in the 2nd quarter, and the internet exploded!