Little Caesars
Social Stunts
Little Caesars is a challenger brand.
A pizza-disrupter.
Their food-footage based catchy-jingle commercials don’t play by the rules.
Fireworks
We asked Little Caesars fans to show their love for our new pizza by launching a firework. 800 million people responded! Creativity said we won the internet, and Adweek called it the most explosive Twitter stunt in world history.