Clash Royale
The Rules of the Duel

Clash Royale is a game filled with ridiculous mayhem. But it's also a dueling game, and duels are proper—they have rules. So to launch the game, we wrote those rules.


Press: Adweek–Most Watched 2016, FastCo
With: Mark Bielik, Chris Stephens, Michael Hagos, Matty Smith, Joey Ianno and the good people at Barton F. Graf. Live action directed by Ulf Johannsen. Animation directed by Borja Pena & Todd Mueller at Psyop.

With over 60 million views on YouTube, this was among the most watched ads in 2016. And Queen's Brian May was cool with us ruining his great song. Thanks Brian.